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august 2009 business plan

june 2009 business plan - products and services for existing vendors and markets (as opposed to whatever was before)

vendors and markets:
a) filemaker
- hosting, development, analysis, passwords, solutions
b) moneyworks
- consulting, payment gateway, invoice creation, order entry, hosting
c) pentaho
- development, public data set publishing

0. filemaker theft marketing plan
- 100 hours

1. mission critical hosting
- practice disaster recovery every week
- with report card results

2. free filemaker hosting
- filemaker user lead generation
- offer products from store
- offer services database analysis > training > programming
- offer filemaker applications, templates and utilities
- launch fm10 hosting

3. investigate investing in becoming a pentaho system integrator

4. price building chat chat quiz for pitching newspapers

5. moneyworks payment gateway
- rewrite documentation

6. annual recurring revenue through hosting
- fragile data centre philosophy - things fail, practice failing and recovering - like children learn to walk
- drill failures and recovery - and compensate based on drill performance - not actual - weekly, monthly and quarterly
- after certain drill levels are met - promote hosting moving service with FREE domain name registrar MIGRATION - ie. move to OpenDNS, or GoDaddy, or NetworkSoltutions, or Tucows
- use hosting moving service to train and promote techs through skill ladder

7. sell monthly apps:
$15/month per store of op?
$15/month for digitalposters hosting + $600 per kiosk per week?
$10/month for survey engine?
$10/month for eclassifieds?
$50/month for sans / testing?
$10/month for elmo?
$10/month for hbbh?
$10/month for dispatch system?

$5/month RT ticket system
$5/month wiki system
$5/month control panel

8. The current situation:

- application in crisis
- data in crisis
- insufficient budget for neo code developers to complete

What you need is a:

- an independent and critical evaluation of potential software developers
- a new system that meets your budget
- a request for proposal
- project plan
- budget
- wireframes
- payment schedule / go or no go
- agreement with a developer that manages your risk and gets your project completed on time, on budget, and on spec

What we can do is:

Basic Package - $900
- create a 3 page request for proposal for your system (that requires the above) that non related neo code developers WANT to bid on
- submit it to 3 developer markets for bid
- evaluate lowest bidding 3 developers against a 10 point checklist
- summary report of the 3 developers ranking

Standard Package - $1500
- create a 10 page request for proposal for your system (that requires the above) that non related neo code developers WANT to bid on
- submit it to 4 developer markets for bid
- we guarantee a minimum of 3 bids
- evaluate lowest bidding 3 developers against a 10 point checklist
- summary report of the 3 developers ranking
- sample developer agreement

ARCHIVE
4. web application training / seminar
- how to buy custom programming
- how to use web application for your business
3. concepts:
- custom software booklet site
- BI site > pentaho system integrator program
- make "portfolio" of opensourced applications
- cell phone gaming
- internet game shows
- weagree
2. legacy applications maintenance
- is new construction vs renovation the answer
- how to maintain your 5, 10, 15, 20 year old app for 5 more years
- regular maintenance
- maintain multiple vendors / staff
- documentation
- virtualization
- as/400

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